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Comprehensive analysis of Amazon.com's online presence and search visibility. Currently ranked #12 globally with 111,797,969 ranking keywords.
#12
301,089,533
111,797,969
20 days ago
Amazon.com has built a robust backlink profile with 4,324,114 referring domains and 3,153,749,965 total backlinks. With 41.8% dofollow links, this indicates a healthy and natural link profile.
4,324,114
3,153,749,965
1,318,093,867
41.8% of total backlinks
Amazon.com ranks for 8,101,822 keywords in position #1, and 9,927,816 keywords in positions 2-3, demonstrating strong search visibility across multiple terms.
Analysis shows significant presence across 6 countries, with strongest performance in United States and India. This demonstrates Amazon.com's global reach and market penetration.
Domains with the most keyword overlap
Domain | Keyword Overlap | Avg Position | Keywords in the top 10 | Trend |
---|---|---|---|---|
youtube.com | 2,673,176 | 24.1 | 1,024,344 |
↑577,822
↓532,864
New
1,302,937
|
reddit.com | 2,270,340 | 22.3 | 1,003,773 |
↑567,995
↓478,559
New
963,906
|
facebook.com | 1,924,655 | 35.3 | 382,363 |
↑370,877
↓387,654
New
1,044,278
|
ebay.com | 1,717,878 | 29.1 | 453,294 |
↑328,057
↓273,085
New
1,033,872
|
wikipedia.org | 1,567,933 | 32.3 | 587,999 |
↑436,158
↓435,926
New
425,818
|
pinterest.com | 1,497,499 | 37.3 | 275,859 |
↑271,595
↓245,463
New
920,192
|
tiktok.com | 1,395,660 | 42.5 | 178,183 |
↑214,672
↓225,747
New
916,067
|
walmart.com | 1,249,769 | 34.3 | 275,601 |
↑283,164
↓311,365
New
588,583
|
instagram.com | 1,232,988 | 38.3 | 260,236 |
↑176,777
↓142,654
New
849,931
|
Top 100 keywords by traffic value
Amazon.com ranks for 111,797,969 keywords, with 8,101,822 keywords in the #1 position. The most valuable keywords include "amazon" (124,000,000 monthly searches), "conec" (16,600,000 monthly searches), and "amazon.com" (4,090,000 monthly searches). These high-traffic keywords demonstrate Amazon.com's strong presence in navigational search queries.
Analysis of Amazon.com's traffic distribution shows significant presence across 6 countries. The top markets include United States (299,042,008 monthly visitors), India (14,263,475 monthly visitors), and United Kingdom (7,048,999 monthly visitors). This global footprint highlights Amazon.com's international reach, with particularly strong performance in United States.
In the competitive landscape, Amazon.com faces strong competition from amazon.com (3,007,626 shared keywords), youtube.com (2,673,176 shared keywords), and reddit.com (2,270,340 shared keywords). These competitors share significant keyword overlap, particularly in amazon.com and youtube.com which target similar audience segments. With an average position of 26.1 for its top competitor, Amazon.com maintains a dominant position in its market segment.
Amazon.com's search visibility shows impressive strength across different ranking positions. With 8,101,822 keywords in position #1 and 9,927,816 keywords in positions 2-3, the domain demonstrates strong SEO performance. The total of 37,590,644 keywords in the top 10 positions indicates excellent content relevance and domain authority.
With approximately 301,089,533 monthly visitors, Amazon.com demonstrates significant market impact. The website's strong presence in United States and India contributes to its global rank of #12. This traffic distribution, combined with 111,797,969 ranking keywords, positions Amazon.com as a leading player in the digital space.
Global Rank: #13
Traffic: 282.6M
Organic Keywords: 105.1M
Global Rank: #14
Traffic: 270.9M
Organic Keywords: 66.4M
Global Rank: #15
Traffic: 247.7M
Organic Keywords: 1.3M
Global Rank: #16
Traffic: 235.9M
Organic Keywords: 35.6M
Global Rank: #17
Traffic: 190.9M
Organic Keywords: 189.4M
Global Rank: #18
Traffic: 169.3M
Organic Keywords: 9.2M
Global Rank: #19
Traffic: 164.7M
Organic Keywords: 685.9K
Global Rank: #20
Traffic: 153.4M
Organic Keywords: 4.9M
Global Rank: #21
Traffic: 150.8M
Organic Keywords: 36.5M
Global Rank: #22
Traffic: 149.0M
Organic Keywords: 53.5M
Global Rank: #23
Traffic: 148.4M
Organic Keywords: 6.5M
Global Rank: #24
Traffic: 145.4M
Organic Keywords: 109.3M
Global Rank: #25
Traffic: 142.8M
Organic Keywords: 99.2M
Global Rank: #26
Traffic: 139.0M
Organic Keywords: 15.5M
Global Rank: #27
Traffic: 127.7M
Organic Keywords: 52.2M
Global Rank: #28
Traffic: 127.4M
Organic Keywords: 20.6M
Global Rank: #29
Traffic: 124.0M
Organic Keywords: 12.5M
Global Rank: #30
Traffic: 112.1M
Organic Keywords: 13.8M
Global Rank: #31
Traffic: 110.2M
Organic Keywords: 16.2M
Global Rank: #32
Traffic: 108.0M
Organic Keywords: 4.3M
Global Rank: #33
Traffic: 103.8M
Organic Keywords: 12.5M
Global Rank: #34
Traffic: 103.5M
Organic Keywords: 24.9M
Global Rank: #35
Traffic: 102.9M
Organic Keywords: 38.7M
Global Rank: #36
Traffic: 99.0M
Organic Keywords: 3.7M
Global Rank: #37
Traffic: 98.9M
Organic Keywords: 1.5M
Global Rank: #38
Traffic: 93.5M
Organic Keywords: 17.1M
Global Rank: #39
Traffic: 92.4M
Organic Keywords: 25.7M
Global Rank: #40
Traffic: 88.4M
Organic Keywords: 13.8M
Global Rank: #41
Traffic: 88.0M
Organic Keywords: 1.6M
Global Rank: #42
Traffic: 86.0M
Organic Keywords: 12.3M